How to make big business interested in climate change
This is REALLY easy. Environmentalists are do-gooders and small potatoes!! Not good. Wrong way to handle it. Always remember the fundamental question: What's in it for me? Well, right now, precious little. All that money involved in clean energy goes to nice people who want to save the planet. We need to get the money to masters of the universe who really don't give a crap about much of anything except profit. How do we do this? Corporate welfare Exorbitant profits Sweet deal government contracts The other thing to consider, a bit more seriously, is to subsidize the cost of change. That is, pay fossil fuel companies to NOT dig for coal and drill for oil, and pay them to convert the current energy infrastructure to a clean (or cleaner) paradigm. After all, we've been paying farmers for decades not to farm...